Laying the foundation for growth, visibility, and connection
- 360° campaign roadmaps aligned to release cycles and business goals
- Global Expansion + U.S. Market Entry through market prioritization, localized strategies, and tailored rollouts
- Brand identity + storytelling built to connect across platforms and audiences
- Commerce + Retail Strategy spanning DSP marketing, retail coordination, and direct-to-consumer initiatives
Hands-on support to bring your strategy to life, backed by a trusted global network and deep campaign expertise
- Integrated Global Rollouts with localized execution across PR, media, radio, grassroots, social, and influencer activations
- Digital marketing + paid media including social, content, and email campaigns with strategy and management support
- Creative + operational oversight across assets, timelines, vendors, and budgets to keep campaigns on track from concept through launch
- Social + audience activation designed to build growth and momentum, leveraging trusted partners to scale and connect with the right fans
Strategic, cross-functional support to keep catalog active, relevant, and connected to today’s audiences
- Campaign development around milestones, cultural moments, and priority projects
- Audience + platform analysis to uncover trends and fan behaviors
- DSP + retail coordination to secure placements and feature opportunities
- Social and content strategy to re-engage audiences and extend catalog
- Cross-team alignment with commercial, digital, and A&R teams to maximize results
Executive-level guidance and hands-on support for labels, distributors, independents, management teams, and organizations of any size to keep campaigns moving and teams aligned for long-term growth
- Strategic counsel for executives and management teams
- Go-to-market planning across multiple releases
- Performance evaluation to shape future campaigns and growth strategies
- Scalable frameworks for multi-market rollouts
- Mentorship + development for in-house marketing staff
- Cross-functional alignment across internal departments and global markets
- Project management oversight to keep timelines, assets, and execution on track during high-volume or global rollouts
Available for part-time, project-based, or full-service engagements
After an initial consultation, I’ll translate your goals and challenges into a tailored plan. Every engagement is customized to address your needs with the right mix of services and guidance. Whether you need a full campaign build or targeted expertise, I’ll meet you where you are and map the path forward together.